Privacy Policy

Shop Beds Online, is a division of The Sleep Center Superstores of Gainesville, Florida. We are committed to making your online shopping experience fast & easy. Your perfect mattress is here, and our Mattress Experts are here to make sure everything is perfect and personal to you. Since you are using our online mattress sale system, we know your privacy is very important to you, and we want to make sure you know we are committed to protecting your privacy

The following privacy policy describes the types of personal and non-personal information we collect on (the “Site,”) how we use such information, and to whom and under what circumstances we may disclose it. By using the Site, you agree to the collection, use and disclosure of your personally identifiable information as described in this Privacy Policy. If, for any reason, you do not agree to the terms of this Privacy Policy, please do not use the Site.

Rest Assured: What do we collect?

Personal Information

We only collect personal information from you when you: 1) register on the Site, 2) complete a survey, 3) contact us; and 4) order products and services. You can delete your online account, which will delete your info with us.

Non-personal Information

As part of the standard operation of the Site, we may collect certain non-personal information from you, including, but not limited to your Internet IP address, browser type, domain name, operating system, and referring website addresses. In addition, we may collect information about your browsing behavior, such as the date and time you visit the Site, the areas or pages of the Site that you visit, the amount of time you spend viewing the Site, the number of times you return to the Site and other click-stream data. This helps us assist you by allowing us to understand how visitors use our services. This data also becomes part of your unique profile and allows us to make your shopping experience beneficial. 


We may use cookies to collect the non-personal information described above. A cookie is a small text file that may be stored on the hard drive of your computer when you access the Site. We may also use cookies to: 1) provide you with customized content and advertising, 2) monitor Site usage, and 3) conduct research to improve our content and services. You are free to decline cookies, but by doing so, you may not be able to use certain features on the Site or take full advantage of all our offerings. Check the “Help” menu of your browser to learn how to change your cookie preferences. 

Rest Assured: How we use It?

We take the trust you place in us seriously, therefore, you have our commitment that we will not sell, rent or lease your personally identifiable information to others, ever. We may, at times, produce internal reports about our user demographic, age and online usage information. This allows us to work more closely with advertisers to provide content and offers that are more relevant to our users. We will never include any personal information of our users in these reports. We may also use the information collected for the following purposes: 1) to fulfill your requests for products and services; 2) to provide you with targeted offers and advertising on the Site; 3) to contact you with information and promotional materials and offers from  Shop Beds Online, as well as from our subsidiaries, affiliates, marketing partners, advertisers and other third parties; 4) to contact you when necessary; 5) to review Site usage and operations; and 6) to conduct research and/or analysis. 

In addition, we reserve the right to use or disclose any information without notice or consent to the following entities for the following purposes: 1) to our employees, independent contractors, subsidiaries, affiliates, consultant, business associates, service providers and suppliers, if the disclosure will enable any of these entities to perform a business, professional or technical support function for us; 2) to our employees, independent contractors, service providers and suppliers, to fulfill a product or service request; 3) as necessary if we believe that there has been a violation of the Site Terms of Use or of our rights or the rights of any third party; 4) to respond to judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law; 5) to conduct investigations of consumer complaints.

Rest Assured: How secure is our site?

Shop Beds Online has taken your security seriously. We have taken certain physical, electronic, contractual and managerial steps to safeguard and secure the information we collect from Site visitors. We have limited access to private and confidential data to those employees with a specific need to retrieve this information. To maintain this highest level of security, we do not store private information or personal payment info on our website. We do not direct the Site to, nor do we knowingly collect, any personal information from children under the age of thirteen. 

Third-Party Websites

The Site may contain links to third-party websites, which may have privacy policies that differ from our own. We are not responsible for the activities and practices that take place on these sites. Accordingly, we recommend that you review the privacy policy posted on any site that you may access through our Site or anywhere else online. 

Third Party Advertising Partners

We use third-party service providers to serve advertisements (banners or links) on our behalf across the Internet. These advertising service providers may collect non-identifiable information about your visits to our website, and your interactions with our products and services. Such non-identifiable information does not include your name, address, e-mail address or other personal information. The information is collected through the use of cookies and pixel tags (also known as action tags), which is industry-standard technology used by most major websites. 

In addition to the information about your visits to our website, our service providers may also use the information about your visits to other websites to target advertisements for products and services available from us. Currently, we use third party-placed tracking pixels and cookies from Google. In the future we may partner with other companies to provide interest-based advertising. If this occurs, Shop Beds Online provides you with an opportunity to opt out when these advertisements are served. You may manage your third-party advertising preferences by clicking on this link: I would like to opt OUT of Google Analytics Display Advertising.

Changes to this Privacy Policy

We may change this privacy policy from time to time. When we do, we will post the change(s) on the Site. If we change the policy in a material way, we will provide appropriate online notice to you. Updated: 06-01-2015

If you have any questions or concerns about this Privacy Policy, please contact us by using our online help options at Shop Beds Online. We are here to help with any questions or concerns… both before, during and after the purchase of your new mattress!